- Interactive Demo
- UX & UI Design
- Jam3, 2020
Project
Role
- Art Direction
- App Design
- Prototyping
Work
Digital product design: UX research, UX/UI design, Interaction and motion design, UX writing, prototyping, user validation, design system, measurement strategy, data analysis, content production. Development: frontend and backend development.
Project Overview
KH Medicals — trading as Khalid and Hamad Trading — is a Doha-based distributor of pharmaceutical supplies, medical and biomedical equipment, skincare and health products, serving hospitals, clinics and consumers across the Middle East and North Africa.
That dual audience is the design problem. A procurement officer sourcing biomedical equipment for a hospital and a customer buying an acne cream are using the same website with entirely different needs: one wants specifications, bulk terms and a tender contact, the other wants a clear product page and a checkout. Build for one and you lose the other.
Start your website project
Tell us what you’re building. We’ll come back with a scope and a price.